Over the past two weeks we’ve been watching, listening, and marching beside our community. We have seen the enormous strength and unity of this city and this country, as well as the horrific acts of violence and oppression that have risen to silence it. Our hearts have broken for the families and communities of the victims.
George Floyd, Breonna Taylor, Ahmaud Arbery, Steven Taylor, Nina Pop, Philando Castile, Tanisha Anderson, Tamir Rice, Eric Garner, Tony McDade, James Scurlock. These lives, and so many others, mattered. Black Lives Matter. Black Trans Lives Matter. This country must change. We must change.
Through all of this, one thing has been abundantly clear –We have a lifetime of work, both internal and external, ahead of us to help dismantle this broken system.
Institutionalized racism and police brutality against Black Americans and People of Color, and indeed BIPOC globally, must stop. We are committed to becoming a part of the change that this country so desperately needs.
As a company, we have benefited from Black culture and influence in more than a few ways, and it is on us to pay that value forward to our Black staff members, neighbors, and guests.
Ultimately our words are just that without action, so as a starting point we will be donating 20% of all gross sales, equally, to the following organizations for the next six weeks. These are organizations and initiatives that we feel will be meaningful today and in the future.
Color of Change, the Bail Project, The Okra Project.
Following that, we will continue our support of organizations aligned with the #BLM movement in a more sustainable and ongoing way. In addition, we have added a direct line to contribute to Black Lives Matter via our website. You can easily add it to your checkout and 100% will be forwarded directly to them. Please, consider doing so.
In solidarity (and Love),
The Felix Team